Missed Call Text-Back Automation

⚡ Easy — 15 min setup
💰 Recovers $1,200-$3,600/mo

The Problem

When a potential customer calls and nobody answers, they call your competitor within 60 seconds. The average contractor misses 8-12 calls per week after hours, on weekends, and while on a job. At an average ticket of $350, that's $2,800-$4,200/week in lost opportunities that go straight to the competition.

The Automation

Every missed call triggers an instant SMS within 60 seconds to the caller: "Hey, sorry I missed your call! I'm currently on a job. How can I help you?" The text includes a booking link so they can schedule right from their phone. No manual work required — it runs 24/7 whether you're on a roof or at dinner.

The Benefit

30-40% of missed calls convert into booked jobs when they get an instant text-back. Your leads stay engaged instead of moving on. You look professional and responsive even when you can't pick up. One plumber in Charlotte recovered $3,200/mo in the first 30 days with this single automation.

How It Works — Step by Step

1

Trigger: A call comes in to your business number and goes unanswered

Busy, no answer, or after hours — the automation watches every missed call.

2

Wait 60 seconds

Short delay prevents sending a text to someone you're about to call back or who's leaving a voicemail.

3

Auto-SMS sends

A personalized, friendly text goes out with your name, an apology for missing the call, and a question asking how you can help.

4

Booking link included

The text includes a link to your online calendar so they can self-book a service call or estimate.

5

If they reply

Their response lands in your CRM inbox where you can continue the conversation. If no reply in 2 hours, a follow-up text fires.

Tools You'll Need

GoHighLevel
Twilio
Google Calendar

Want This Set Up For You?

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